2 min read

STR Market Update for Brighton, U.K.

STR Market Update for Brighton, U.K.
Photo by Ben Guerin / Unsplash

STR Market Update for Brighton, U.K. 20/05/2024

As of May 2024, Brighton's short-term rental (STR) market shows promising trends. The city's occupancy rates have been steadily increasing, driven by both domestic and international tourism. Average daily rates (ADR) and revenue per available room (RevPAR) are also on the rise, reflecting a healthy demand for accommodation. Brighton continues to attract a diverse range of visitors, benefiting from its vibrant cultural scene and scenic seaside location.

Upcoming Local Events to Drive Bookings

laughing people in party
Photo by Samantha Gades / Unsplash

  1. Brighton Festival (May 4 - 26, 2024): As the largest annual curated multi-arts festival in England, the Brighton Festival features a diverse lineup of music, theatre, dance, and visual arts, drawing substantial crowds to the city.

  1. Brighton Fringe (May 3 - June 2, 2024): This open-access arts festival showcases a wide variety of performances and events, providing a platform for emerging artists and adding significant foot traffic to the area.

  1. The Great Escape Festival (May 2024): Known for showcasing new music talent, this festival attracts music enthusiasts from around the world, enhancing the city’s vibrancy and increasing accommodation demand.

  1. Busted Concert (May 26, 2024): The pop rock trio's performance is expected to draw fans, further boosting bookings.

  1. Foodies Festival (Summer 2024): Celebrating food, drinks, and live music, this event is popular among both locals and tourists, encouraging extended stays.

 Ideal Timing for Maximising STR Revenue in Brighton

black and silver laptop computer
Photo by Markus Winkler / Unsplash

Spring and early summer mark the perfect time for hosts in Brighton to open up their booking availability. With the influx of events such as the Brighton Festival, Brighton Fringe, and The Great Escape Festival, visitor numbers surge, driving higher demand for accommodations. By opening bookings now, hosts can capitalize on peak travel interest, leading to increased occupancy rates and higher revenues.

As the new account manager for Brighton at Houst, I am dedicated to maintaining top-notch service quality. Our commitment includes ensuring pristine cleans and fast response times with a 24/7 support team, guaranteeing guest satisfaction and optimising your rental's performance.

Book a meeting with me:

Host: 30 Minute Meeting (Video Call) - Zachary Foster
Brighton Houst (30 min video call Q&A)Looking to maximise the potential of your property?Whether you’re a new host or a seasoned owner, Houst Brighton is here to help! Book a 30-minute video call to get answers to all your property-related questions.With a wealth of experience in property management
Sources:

- VisitBrighton.com

- STR.com